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How to Sell People What They Want to Increase Market Share

If an idea is perceived by a person’s sensory input as compatible with its expectations, the unconscious mind says yes. If the idea is perceived by the unconscious mind as not compatible, it says no. ...
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Customer Service Issues: How to Resolve Complaints in Four Steps

You may have heard of the saying “Good news travels fast. Bad news travels faster.” This can become apparent in word-of-mouth comments regarding your Customer Service. However, now that information ...
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Focus on Vision Statement: How to Motivate Employees in the Workplace

You CAN create a more fulfilling and purposeful workplace! The purpose and primary aim of an Organization should be to help people improve their life in some way. It’s a proven fact that ...
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Updates to Facebook that will boost Your Brand Awareness Strategy!

Facebook has had a lot of buzz lately with changes they are making that will supposedly make it nearly impossible to promote your business, especially without paying. They want to keep the site more ...
Picture of Jimmy Hovey, MBA Jimmy Hovey, MBA 15 Min Read
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5 Steps to Increase Profitability with the RAISE Approach

Due to the positive response I received from my Finance plan blog, I decided to focus this blog on an overview of the RAISE approach that all businesses need to have in place in order to find and ...
Picture of Jimmy Hovey, MBA Jimmy Hovey, MBA 14 Min Read
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Break on through to the Other Side of Productivity

Break-through Improvement
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Knowing Your Buyer Persona: Why it’s Essential to Increasing Profits

This is a guest blog post written by Andrea Hewett, Social Media Business Director for Holt Marketing and Management Services, Inc.
Picture of Jimmy Hovey, MBA Jimmy Hovey, MBA 14 Min Read
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Sales Advice: How NOT to Sell to a Business!

This is a guest blog post written by Andrea Hewett, Social Media Business Director for Holt Marketing and Management Services, Inc.
Picture of Jimmy Hovey, MBA Jimmy Hovey, MBA 12 Min Read
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Click Here to Make Your Job Easier!

Your job is harder than mine. Although I am a CEO, responsible for daily operations for both my own business and that of my clients, this statement still has the potential for truth due to the ...
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Help Your Customer Cut Costs and Increase Your Profits

What is your single most important profit point? The answer comes from understanding customer priorities. This is accomplished by talking to customers and understanding their problems based on their ...

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